What is Cloud Based Hosting Services
Cloud Hosting – we hear the term almost daily. But really, just what is cloud based all about? That seems to be a common question. In June of this year, TELUS and IDC Canada released a study on cloud based hosting which surveyed 200 Canadian business and IT executives and directors at large Canadian companies (500+ employees) across a range of industry sectors. The study found that 63% of Canadian companies surveyed did not have enough or had only a base level of knowledge to make decisions on whether to use a cloud service or their internal IT department.
Cloud Based Hosting Services
A recent article from eweek.com also indicates that there is a great deal of confusion about cloud hosting. The article makes reference to a recent study commissioned by Citrix Systems which included more than 1000 adults in the U.S. The study showed that most respondents thought that the cloud is related to weather. 51% of respondents thought that the weather could interfere with cloud hosting. Despite the confusion, the study also found that 97% of participants are using cloud services today with examples including on-line banking, shopping, social networks and file sharing. Further, 59% of respondents indicated that they believe that the “workplace of the future” will be in the cloud which is somewhat contradictory to the prevalence of cloud hosting today.
This insight above mirrors what we find amongst our own clients. Knowledge of cloud hosting is relatively limited and as a result, organizations may be missing out on significant opportunities to make their business stronger by reducing cost and risk. Our hope is that this article provides insight into cloud hosting to help you to assess its fit for your business requirements.
Cloud Based Hosting
A quick Google search will reveal a number of definitions for cloud based hosting. I like a definition I picked up from Wikipedia which defines cloud hosting as the delivery of computing as a service whereby shared resources, software and information are provided to computers and other devices as a utility, similar to the electricity grid, over a network which is most often the internet.
What are the various cloud hosting models?
To sort out some of the confusion around cloud based hosting, it is helpful to understand the various cloud service models, of which there are three – software as a service (SaaS), platform as a service (PaaS) and infrastructure as a service (IaaS).
SaaS is the most widely known flavour of cloud service. SaaS is sometimes referred to as on demand software. With SaaS, software and its associated data are centrally hosted and are typically accessed over the internet using a browser. What are some examples of SaaS? MailChimp, the application we use to distribute our newsletters, is an example. Google Apps is another example as is Dropbox, and the list continues to expand.
PaaS provides the delivery of a computing platform and required solutions to facilitate the deployment of applications without having to invest in the cost and complexity of hardware and software. Some examples of PaaS include Microsoft Azure and Google’s App Engine.
The IaaS service model allows clients to avoid the procurement of servers, software, data centre space and network equipment. Such resources are provided as a fully outsourced service. Examples of IaaS include Amazon’s Elastic Compute Cloud and Rackspace.
In addition to the various cloud based hosting models, it’s useful to understand the delivery models through which cloud hosting is distributed. The main delivery models include public, private, community and hybrid.
A public cloud offers infrastructure and solutions to the general public and is typically owned by a large organization that sells cloud services.
A private cloud is designed solely for one organization. A private cloud may be managed by the organization which uses it, or by a third party, and the infrastructure may be located on the site of the cloud user or elsewhere.
A community cloud is shared by several organizations and supports a community of users, usually with some common interest, such as regulatory concerns.
A hybrid cloud model consists of two or more clouds, for example a public and private cloud, bound together by technology to facilitate data sharing and portability. Egnyte, a file storing and sharing service, is an example of a hybrid cloud hosting solution.
What are some benefits of Cloud Based Web Hosting
Earlier this year I participated in a webinar that featured a round table of CFO’s commenting on what they believed to be the major benefits of cloud hosting. The benefits cited included the following:
- Cost savings over on-site installations
- Anywhere anytime access through an Internet connection
- Reduced dependency on IT support
- Cloud solutions are most often faster to deploy than on-site solutions
- Cloud solutions typically enables organizations to buy into a bigger product with much more functionality which would be cost prohibitive if similar functionality was acquired through a non-cloud on-site solution
- IT can focus more on value-add activities as opposed to managing IT infrastructure because infrastructure management shifts to the cloud provider
- Cloud solutions typically contribute to the following:
- More timely financial information
- Optimizing business processes
- Connecting with employees and enabling staff to work remotely
What are some of the risks and concerns associated with cloud hosting?
Not withstanding the benefits, there are a number of common concerns associated with cloud hosting. It is very important to carefully consider risks that could impact your sensitive information, no matter whether you are evaluating cloud or on-site solutions. In doing so, it is also important to evaluate risks associated with cloud solutions in the context of similar risks you could face with your own on-site alternatives.
The most common concern is security. For most small and medium-sized organizations, security with cloud based hosting is often better than on-site solutions because reputable cloud solution providers can invest in the skill sets and capabilities to address emerging and evolving threats. Many small and mid-size organizations rely on part-time IT support or have no dedicated IT support at all. This combined with constantly evolving IT risks, would tend to suggest that most small and medium organizations just can’t keep up with threats to their information assets. To address security concerns, a reputable cloud provider should be able to provide assurance relevant to the following:
- Access to data – There should be a rigid authentication process that all users should go through to access their data
- Transmission – Data should be encrypted as it travels from your local site to the cloud service provider
- Network – Strong security should be in place to protect the cloud provider’s network
- Physical access – The cloud provider should be able to demonstrate solid controls over physical access to its facilities where your data will reside
- Data security -The cloud provider should be able to provide assurance that your data is encrypted when it is “at rest” in the cloud
- Privacy and Compliance – Your cloud provider should be able to provide assurance that it can protect the privacy of your information and comply with relevant standards and legislation that may be relevant to your organization.
Access to data is raised as a concern in two contexts. One is how can I get my data back if I leave my cloud supplier. Another is what will happen if my cloud supplier goes out of business. An answer to such questions should be readily available from your cloud supplier and should be specified in your end user agreement. It is most important to consider what format your data will be available in if you seek to get it back from your cloud supplier. Consider for example that if you use a cloud based accounting solution, your data might not be provided back to you in the same format in which you entered it.
One last consideration to think about is data backups. In our experience with smaller organizations, it is not uncommon to find no backup routines or problems with them, such as backups not being stored off site or restoration from back-ups not being tested. Reputable cloud solutions reduce this risk and in fact, many cloud providers have multiple back-up locations in case there is a failure at a particular site.